Photo: Anne Taillandier
The historically rich northern city of Akko is looking to attract more tourists to its turrets and tunnels.
By Tzivia Jennifer MacLeod
Israel's center is "imploding" from crowding and high living costs, according to Jewish National Fund Chief Development Officer Rick Krosnick. But tourism to the north will help take the pressure off by spurring economic development and encouraging population growth in another region.
While close to 80 percent of Israel's land area is located outside the center of the country, tourists typically spend only a few hours, at most, exploring beaches, museums, and historical and natural sites beyond Tel Aviv and Jerusalem, Krosnick said recently at the Go North Western Galilee Tourism Conference in the northern coastal city of Akko. The conference was co-sponsored by JNF and the Israeli Ministry of Tourism.
The challenge doesn't just lie in bringing visitors to the region, but in convincing them to stay longer to enjoy the area's rich historical sites, boutique artists, expert travel guides, and farm-to-table restaurants.